Five types of digital tools you need for your business

There are so many different factors to think about when it comes to ensuring that your business runs smoothly. From your online presence and marketing to managing your staff and your own workload, it can feel a little overwhelming at times. Luckily these days, there are plenty of digital tools out there to help you not only cope with these issues but do them more successfully.

Here are five different types of software that you should check out because they’ll almost certainly make your work life easier.

Website building tools

If there’s one principle we can say for definite is true, it’s that every business needs a website nowadays. With very few exceptions, this is the case regardless of your company’s size or the industry you work in. However, for those with little or no computing experience, the idea of creating one can seem extremely daunting. If that sounds like you, try using a platform such as Wix or WordPress that guides you through the process step by step, enabling even the least tech-savvy people to create something that’s both functional and aesthetically pleasing. 

Communication tools

If you work with a team, online communication tools are invaluable – especially with many of us working from home these days. Whether it’s video conferencing software or instant messaging, the ability to quickly and easily ask questions, raise issues, and share ideas is a vital part of the workplace. There are a wealth of options out there, so be sure to check out a range of different ones, like a Slack self-hosted alternative, before committing.

Email newsletter tools

One of the best forms of marketing and staying in direct contact with your customer base is through an email newsletter, and these can give a genuinely impressive ROI (return on investment). Again, there are plenty of different tools out there that can assist you with factors such as email templates, automatic responses, analytics, and even images. They vary quite a lot in terms of price, power, and functionality, so there’s sure to be one that suits your company’s needs perfectly.

Collaboration tools

Like communication tools, if you work with others, then collaborating effectively and efficiently is key. From services such as Google Docs and Microsoft 365 that allow team members to work directly on the same documents to project management software such as Trello, there are a wide variety of tools on the market that address specific collaboration needs to make your business more productive.

Organizational tools

Need some help getting organized? Unsurprisingly there’s help for that too. Classics such as Evernote enable you to take notes – including with audio, video, and images – wherever you are, whilst Hootsuite is ideal for managing your social media work, and Asana assists you in looking after your calendar. Whichever aspect of organization you particularly struggle with, you can find a tool specifically aimed at making it easier to manage. Alternatively, you can go for a more general type of software that has many different functions to cover all your bases!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.