Building a Foundation: Startup Tips That Matter

What does it take to build a startup that can compete with the best in the industry? It’s a challenging question to answer, especially when dealing with similarly ambitious entrepreneurs looking to take the limelight. But, as a business owner, it’s your responsibility to ensure your company rises to the top of the corporate food chain.

That said, just because things are challenging doesn’t mean it has to be an arduous process of trial and error. Nevertheless, you can build an effective foundation for your new business, provided you stay consistent and work on industry trends. Here are some tactics to help guarantee the success of your business.

Using modern tech to power your business

One of the first steps is to ensure your business has everything it needs to succeed, even in a competitive environment. One of the best things you can do is harness modern tech through a data management platform. Not only does it help automate various business processes, but it also keeps everyone on the same page. For example, effective data management allows new business owners to run their companies from the comfort of their homes. Remote team management is only possible with an effective data platform that’s easy to access and manage. With a proper platform for success, it’s possible for even your employees to work at home.

The reason why this is such an effective method is that most people want a job where they can work from home and not have to worry about traveling to the office. As a result, you’ll have more opportunities to invite new employees into the fold, helping your company thrive.

Circumventing the need for trial and error

One way to help businesses make the most out of every opportunity is to take the latest industry trends into account. It gives you an insight into the way your competitors work and provides an adequate means of gauging their performance. For example, if you have plans to launch a specific digital marketing tactic, chances are your competitors have likely done the same thing. You can gauge the potential success of your business compared to their marketing campaigns, giving you even more information to work with.

Getting brand recognition and loyalty

If you want your business to succeed, it’s crucial to get brand recognition and loyalty as soon as possible. You can do this by focusing on SEO (search engine optimization) marketing as early as you can. With the help of SEO agencies, you can gain brand recognition without taking risks.

You can also gain the loyalty of clients and employees by focusing on customer service and incentives. Take good care of the latter; they’re sure to make your clients happy.

Conclusion

As a startup, there are plenty of ways for things to go wrong and potentially cause stagnation despite your best efforts. As such, the best solution is to follow the best-practice methods above to help you build a proper foundation for your company endeavors. It might take some time and effort, but you’ll undoubtedly gain the respect of your peers and the attention of your target audience.

Why Video Now Makes Up the Majority of Personal Internet Use

Depending on whose stats and projections you look at, the amount of Internet traffic that was either streaming or downloading video in 2022 is somewhere between 80% and 82%, with around 18% of all internet traffic being users viewing live streams.

This includes all kinds of video media, from YouTube and TikTok through to streaming platforms like Twitch (and again, YouTube), and TV and movie streaming services like Netflix, Amazon Prime and Disney Plus. It would also include private video communications over things like Zoom and Facetime.

But just why has video taken over the way we use the internet?

Technology

One of the main reasons we watch so much video media and use video as a regular means of communication now, is simply that we can. Every modern smartphone has the capacity to record or stream good quality video, meaning most internet users have everything they need to make video calls or record video content in their pockets. Even the hardware you need to stream or make video at a professional level is easy to come by and relatively affordable, and this includes tools for non-camera-based video content like animation. This means anyone can generate video content, contributing to there being huge amounts of it uploaded to the main platforms every minute.

Infrastructure

On the infrastructure side, fast internet speeds for both mobile and fiber optic internet use, along with unlimited data plans, mean that many users can watch video instantly with no buffering or other issues that ruin the experience, and can make video calls with no issues. With access to fast internet from providers like this internet service Wentzville, MO, people tend to make the most of the multimedia content available to them.

The Move Towards Streaming Services

Another big contributing factor in terms of just how much internet traffic is now video is the rise of streaming services for things that would previously have been served on traditional TV or in movie theaters. Netflix disrupted the market when it first came on the scene, giving its subscribers access to a huge library of entertainment to watch on demand, for a price that was significantly lower than things like cable TV subscriptions. As it began creating its own original shows and movies, it became even more of an alternative to traditional TV, and it wasn’t long before other companies started to follow suit.

With major media companies like Disney now making high profile content that can only be viewed on their streaming platform, it is clear that the industry as a whole is prioritizing streaming, and this naturally means more consumers viewing their media online instead of watching TV broadcasts.

With the technology and infrastructure to support it in the hands of most internet users, and endless amounts of content being produced by everyone from the biggest media companies through to ordinary people, it is no surprise that video has become such a majority in terms on traffic.

Which Online Activities Use the Most Bandwidth?

If your internet plan does not include unlimited broadband, then going over your internet usage for the month can be really frustrating. If you are often finding that you’re going over your usage or your Wi-Fi at home is simply not fast enough to put up with the tasks that you are doing online, then it might be time to think about upgrading your broadband at home to a faster option. Today, we live in a world where fast internet connections are essential, especially with the rise of working from home. There’s nothing worse than trying to have a conference call with colleagues or watch your favorite TV show only to have it lagging and buffering. If you do any of the following a lot, it might be worth upgrading to a faster internet plan.

TV Show Streaming

For many households, TV show and movie streaming sites and apps like Netflix are some of the biggest bandwidth users. If you get most of your home entertainment through Netflix, or are using it instead of cable TV, then it may be worth upgrading your internet package to the Wyyerd fiber internet service to make sure that you are getting speeds that are fast enough to keep everybody happy when watching their favorite shows and movies.

Video Calling

If you are working from home, then all those video calls that you have to do with colleagues and clients might be using up a big chunk of your bandwidth. Video calling applications like Zoom, Microsoft Teams, Google Meet or even Facetime can use up a lot of bandwidth every month. If you’re started going over your internet usage or have had slower internet since you began working from home, then this could be a big reason behind it.

Music Streaming

Playing our favorite songs while chilling at home, doing household chores, cooking or working has become much easier thanks to music streaming services like Spotify. But if you’re streaming songs using the best quality sound, then you could be using up a lot more bandwidth than you realize. While there are options to reduce the sound quality, it can still add up to a lot of bandwidth use per month if you play a lot of music at home.

Backups

Backing up your files to the cloud is highly advised and will help you make sure that you have access to everything that you need should anything go wrong. However, it can take up a lot of bandwidth. This is especially true if you have a lot of devices that are set to back up automatically including smartphones and tablets along with the files from your PC or laptop. If you’ve noticed that your internet speeds have gotten worse since you set your devices to back up automatically, this might be to blame, and it might be worth going for a faster internet package.

While most of us use the internet at home without giving it much thought, it’s a good idea to be aware of the online activities you do that use a lot of bandwidth, especially when choosing a new internet plan.

Why You Need a Dedicated Gaming Mouse

It is possible to have a positive gaming experience with a normal PC mouse, but a gaming mouse can take your ventures to the next level. These devices are made specifically with gaming in mind and operate to enhance the whole experience. This guide has come together to explain the reasons why you should consider investing in a dedicated gaming mouse.

DPI

DPI stands for dots per inch. This figure dictates how a mouse responds and its speeds when it comes to gaming pixel representation and manoeuvring. You will notice that some sites have super high DPI figures (above 15,000. This is just unnecessary for gaming as you won’t have the control that is required for gameplay. When it comes to buying a gaming mouse, it’s not about the highest number – it is about the adjustability factor. These devices allow the user to adjust the DPI settings, which means they can be tailored to different types of gaming and for different types of gamers. With a lower setting, your mouse has further to move, and it is harder work. Incremental increases are the best way to find what works for you.

Wired vs Wireless

The majority of gaming mice are wireless but wired options do exist. When it comes to gaming, wireless reigns supreme because it allows for a better degree of flexibility and more freedom. But it tends to be heavier than the weight alternative owing to the addition of a battery. That being said, wireless seems to be the better option as it lets your respond more rapidly and move more intuitively and in sync with your platform. Production is focussing more and more on this aspect as you can see from this Gaming Mouse selection.

Polling

For a mouse to be its optimum responsive self, it needs to have a high polling rate. Specialist gaming mice tend to err on the side of high when it comes to polling because it allows for a greater response time and less erratic cursor movement on your screen. These are all desirable traits for gamers.

Sensors

The sensor is the part underneath the mouse that responds to the surface and dictates movement. The biggest problem for gaming mice vs normal mice is that normal mice tend to overcorrect angles and trajectory whereas gaming mice allow for more fluidity and flexibility in the gameplay. It is unlikely that, unlike when you’re working, you’ll be moving your mouse in a strictly straight line during a gaming session, so your mouse needs to account for that.

Conclusion

All in all, a gaming mouse can be a valuable asset in any gaming setup. They can bring an extra element of precision to a gaming arena that just cannot be achieved through a standard mouse for standard devices. Look for an adjustable DPI so you can create bespoke gameplay, make sure those sensors are gaming focussed, and search for a high (but not too high) polling rate. These are all key qualities that make your gaming so much better.

The Future of Graphic Design Technology

The graphic design industry generates more than $15 billion today. It’s used in everything from marketing to software development. 

The technology is advancing, which means that this field is only going to get more advanced and useful in our world. Here are some ways that graphic design technology is changing the way business is done in the United States and all over the world. 

Watch AI and Machine Learning

Every industry today is taking advantage of artificial intelligence (AI) and machine learning. This technology optimizes the way you create output, and will make you more precise with your graphic design. 

Machine learning algorithms are helping graphic designers provide quality work from scratch. There are several website builders and graphics generators powered by artificial intelligence. 

This technology helps you become more productive at a better cost and less of a time commitment. Expect graphic design tech to continuously incorporate these sorts of algorithms today and in the future. 

Digital Is on the Rise

Smartphones, tablets, wearables, and other devices are the preferences of choice today. Because of this, graphic design is becoming more of a digital art than print media. 

New graphic design software is digital-first, and optimizes the work for mobile devices. Creating websites and apps for your company can help you reap the rewards of the public’s attention in a way that they naturally digest media. 

Minimalism and Simplicity

It’s important to also look into the themes and layouts that people gravitate toward today. Minimalism and simplicity are the name of the game. Expect to see graphic designers using stripped down layouts that are easy for people to digest. 

Today’s graphic design software is made to create these layouts effectively and easily. You can put a free background remover to use that will help make your graphics more simplistic and powerful. 

Graphic design programs will make the best use of color schemes that are simple, yet effective. 

Data Visualization and Infographics

We live in a time where people are more willing to digest information when there are visuals attached. Long blocks of text are likely to get glossed over, and infographics are a more efficient way to teach information.

It’s easier to express data when it comes with a graphical layout that hits the bullet points that will let you impart the right information. The graphic design software in 2022 is built to create all sorts of graphical presentations that can get the desired effects. 

These tools are excellent for marketing and search engine optimization (SEO). You can see your sales and profits improve when you master this aspect of graphic design. 

Learn About Graphic Design Technology

Graphic design technology helps your business, branding, marketing, and more. New graphic design programs will help you create the output that you need. 

Learning to master graphic design can get you results that achieve all of your branding goals.  We can assist you so that you’re always informed on the marketing, business, and tech news that you need. Bookmark our website to learn more about graphics design.

Interesting Tech Careers You Could Get Involved with

When it comes to finding a career that you enjoy, one of the best options available to you is to get involved with technology. A constantly expanding and evolving field of technology has such brilliant job prospects that many people think that it is the future of business. So if you’re interested in how you could get involved with tech careers, then this article aims to help you on your way.

Finding a Career that Works for You

One of the most important things you will ever do in life is finding a career that works for you. An inescapable element of day-to-day life is that we all have to work to make the money we need to survive. However, so much of our daily lives is taken up by our work that it is important you find some things you can enjoy doing.

Discovering Your Passion. One of the most important elements of enjoying what you’re doing is finding a career for which you have real passion. After all, if you don’t genuinely care about what you’re doing and why you’re doing it, then it can be difficult to truly enjoy your work. Nobody wants to spend hours of their day doing something that they don’t care about.

So one of the best things you can do for yourself is to start trying to figure out what you feel passionate about. Fortunately, there are plenty of ways for you to start investigating you’re your true passions are, and the process is normally quite fun.

A great way to start is to examine what you do in your spare time for fun. More often than you’d think, people are already engaging with their passions, even if they don’t know about it. So if you look into the things you do for fun, you could find that there is something that that you really genuinely care about.

Why You Should Get Into Tech. If you’re looking for a great career to get into and you aren’t yet sure what interests you, then technology can be a great place to start. It is an incredibly modern and innovative business in which there is are a lot of chances for variety and profit. Beyond that, technology is where some of the most interesting work in the world is done. So if you are looking for a great career opportunity, working with technology can be a brilliant experience.

Considering Self-Employment. One last point that you should keep in mind is the possibility of going into self-employment. For some people, the traditional working environment simply isn’t the best choice. There are many reasons why this might be the case, but by embracing a break away from traditional working and pushing yourself into something more self-driven, you might be able to find a working life that is far more suited to you.

Becoming a freelancer or even a small business owner can be a difficult thing to do, however, so you should definitely make sure that it is the right path for you before you dedicate yourself to it.

Building Your Experience

Now that you understand the importance of finding a career that works for you, the next thing you should think about is how you can start building up relevant experience in the field. Employers for preferring to hire people with experience, which means you can massively boost your chances of finding a job if you work to boost your experience as soon as you can.

Upgrading Your Skills. While experience is incredibly important, most people don’t realize that you don’t necessarily have to have experience in the job you’re looking for to have relevant experience. Improving your experience with specific skills can be a fantastic way to give yourself an edge in any field, even if you can’t necessarily work in it yet.

Fortunately, there are plenty of ways for you to develop these kinds of skills, from engaging with an entire university degree to spending some time online with eLearning sites. Anything you do to increase your ability in a relevant skill set will always be beneficial to you overall.

Finding an Apprenticeship. Alternatively, if you are set on finding experience within the field that you want to be working at, then you might want to consider taking up an apprenticeship. This can be a brilliant way to learn the skills that you need while also gaining relevant experience in the field. Of course, apprenticeships can be difficult for land, but if you can get your hands on one, they can be a fantastic way to start your career.

Deciding on a Career

Speaking of careers, there are plenty of potential avenues of employment that you might want to pursue. After all, the tech industry is a wide and multifaceted one.

Software Developer

An incredibly interesting and entertaining way to work in the technological industry is to take up the career of a software developer. The software itself is integral to the creation and running of any computer system, not to mention the fact that it drives everything a computer can reasonably do. This means that as a software developer, you can work on the creation of applications and systems that drive the technological world. Of course, if you’re looking to find a job in this field, then you will probably need to be qualified.

Fortunately, there are plenty of ways to get yourself properly qualified for the job, from pursuing a masters in software engineering online to taking up an apprenticeship with a tech company that is willing to train you as you go.

Consultation and Repairs

Alternatively, if you know a lot about technology, how to fix it and how it works, then you might want to get into the business of troubleshooting and repairs. With so many people dependent on technology and so few understanding how to repair it when things go wrong, tech support positions like these are important to keeping the world running. Plus, it can be nice to be needed.

Data Analytics

Finally, if you know your way around a computer and you have a strong understanding of mathematics and statistics, then you might want to consider getting into the career of data analytics. One of the most powerful tools available to a business looking to expand their influence, data analytics can be an incredibly lucrative field and a great way to find consistent work.

What You Need to Include in a Business Plan

Business plans are written documents that are essential for a successful business. To put it simply, the purpose of the plan is to outline what you want to achieve with the business and how you will do so. Putting the goals and ideas for working towards them on paper provides a document to refer to throughout the year to identify how much you have progressed. However, with it sounding so formal, it can seem like a daunting task, so follow this guide to make progress with your first draft.

The Aims of a Business Plan

  • Develop ideas
  • Highlight plans for growth
  • Identify strategies
  • Consider long-term changes
  • Calculate the budget and financial targets
  • Discover business priorities
  • Problem-solve potential issues

What to Include in a Business Plan

There are seven key sections that are required in a business plan, and these address major areas of business management and detail the above aims of a business plan. The sections should include:

  1. An Executive Summary

Briefly explain the business and what will be set out within the document, highlighting key points to be addressed. Identify the problem being solved, the audience being targeted, and key financial information before delving into the following areas.

  1. A Business Description

This section should be much simpler than the others. Consider the purpose and values of the business and get writing about it. The business description should elaborate on the industry the business is in, the target market, and the manufacturing and distribution that takes place in relation to the business.

  1. Details of Market Strategies

To expand on market strategies, doing research on the demographic of the target audience is required. In view of relevant statistics, decide how is best to reach out to potential customers. A market strategy should cover the 4 Ps (product, promotion, price, and place) to sufficiently cover all areas. Keep in mind budget limitations.

  1. Competitor Analysis

A significant factor in the success of a business is the relationship between competitors. Identifying direct and indirect competitors can allow further research to be done for the purpose of highlighting strengths and weaknesses. In doing so, this can encourage problem-solving to avoid issues further down the line.

  1. A Design and Development Plan

The purpose of this section is to describe the design of the product/service offered by the business as well as how the company and its production and marketing can be developed further in line with budgetary constraints. Scheduling, costs, personnel, and risks can be detailed in this section. For instance, planning to implement recruiting software to find employees that can assist in the development of the business.

  1. Business Management Plan

A successful business does not exist without strong management. Utilize this section to formalize the business management structure and operations, noting how this will impact the development goals. This can include staff and resources that will support the running of the business.

  1. Financial Considerations

Finally, it is necessary to establish whether the business plan is sustainable. Creativity is great in recording business aspirations, but being realistic about affordability helps to keep finances on track. This section should be broken down into a cash flow statement, income statement, and balance sheet. Costs should be calculated, profits should be forecasted, and other monetary predictions must be made to determine the feasibility of the business plan.

 

While working on a business plan for the first time might appear to be intimidating, you will find that it flows naturally once writing has commenced. If it consists of an executive summary, a business plan, details of market strategies, a design and development plan, a business management plan, and financial considerations, the business plan will be effective.

7 Best Macbook Apps for Students

Did you know that nearly three-fourths of college students have or prefer Macbooks? Apple has done a great job of targeting this demographic by providing them with great deals and simple, sleek, and powerful computers.

However, while Macbooks are great, you can only maximize their potential by getting the best Macbook apps. There are many tools for students out there that will help you pass your classes and achieve the success you’re looking for.

So keep on reading, and we’ll take you through the top Macbook applications you need to know about!

1. iStudiez Pro

College students today are taking loads of classes. With such busy school and social lives, it’s hard for anyone to keep up.

Thankfully, there is iStudiez Pro. This app tells you what classes you have for the day. It also reminds you of any upcoming deadlines and tests that you need to be aware of.

This app can even help you calculate your GPA. You need to put in what your grades are, and it will help you figure out where you should be trying to improve.

With this application, you can add details to your timetable. This can include your class time, instructor name, course name, etc. And you can keep everything organized by using colorful icons.

The app even keeps track of your assignments. You can add your assignment title, due date, and even sync it with your contacts and include your partner’s details.

2. Tick Tick

Tick Tick is more than your basic to-do list application and it’s one of the best Macbook tricks around. It provides you with various ways to integrate your application and third-party apps.

Tick Tick comes with a Kanban view in its List feature. This is a great and easy way to structure and check your tasks. You can use this feature to rearrange and organize your lists in ways that work best.

Premium users can make use of the powerful Calendar function. You can combine this app with your Apple calendar too.

The app also comes with a Pomo Timer feature. Based on the famous Pomodoro technique, you can set periods of time for work and block out online distractions.

This app comes with a lot of subtle but useful features. For example, you can go to any of your tasks and see the percentage of how much you’ve gotten done for the day.

3. PDFpen

Today, it’s hard to find resources for students where you can edit a PDF. Thankfully, PDFpen has come to the rescue. 

This is an all-purpose PDF editing tool where you can edit the text with ease. You can make quick changes or convert the file into other formats, such as Microsoft PowerPoint, Microsoft Excel, and Microsoft Word documents. 

You can add page numbers, rearrange pages, and delete and add new pages if you want. You also add digital signatures. 

4. CleanShot X

Over the past few years, more and more students have needed to take virtual classes online. Unfortunately, this makes it hard to keep notes and pay attention.

Thankfully, CleanShot X has come along with a solution. This application takes screenshots, records classes, and annotates important parts too. 

The application comes with more than fifty features.

One of the coolest features of this app is its scrolling capture. You can capture things that don’t even fit on your screen.

This will help you take shots of chats or a screengrab of long code files with one easy picture. 

You also get a built-in trimming feature. Now, you can edit your screen recording right after recording them.

5. Be Focused

It’s harder than ever to focus on a single task with so many distractions. With the Be Focused app, you can use a Pomodoro feature and segment your study time into simple intervals. With this feature, you give yourself 25 minutes of work time, followed by a five-minute break.

This way, you won’t get burnt out from studying all day and night.

Be Focused lets you customize the timing of the work interval and lets you choose between long breaks and short breaks. 

The long break timer begins after you finish your target intervals for the given task. You can put in the name of the task and begin the timer. You can also pause it when there’s a quick distraction that you need to take care of.

6. Microsoft Word

Even though there are a lot of word processing applications out there, Microsoft Word is the king of all of them. For Macbook users, if you’re writing essays and papers for class, you’ll still be better off doing it on Word.

You can visit helpful sites like https://setapp.com/ to learn how you can get Microsoft Word on your Mac for free.

7. Quizlet Go

In the old days, students would have to buy physical index cards to quiz themselves. This was wasteful and took up a lot of space.

Now, we have Quizlet Go. This is one f the resources for students that can really go far. Now, you can make your own flashcards and quickly flip through them on your phone.

What makes this app really neat is that you can also study from flashcards that other users have made. So you can save even more time by not having to make a bunch of cards on your own.

Get The Best Macbook Apps Today

These days, students have so much going on in their lives that it’s easy to get overwhelmed. Thankfully, the best Macbook apps are designed to lighten the load and help you accomplish your goals.

So don’t be afraid to download the apps listed above and see how they can benefit your school life.

And if you’re looking for other helpful tech articles like this one, then check out the rest of our site today for more!

Hitsteps Web analytics is now available for Joomla 4

There was a lot of breaking changes in the Joomla 4 release making Hitsteps no longer run on it.

One of the challenges for us is to provide a single installation file that supports both Joomla 2 and 3. Now we are focusing on Joomla 4. and we have made it so that the plugin is compatible with all 3 versions of Joomla.

You may download the fresh release of the Hitsteps plugin for Joomla from our download page and enjoy watching your visitor’s steps in your updated Joomla CMS.

 

 

Creating a Blogging Schedule: How Often Should You Publish a Post?

Having a blog can have huge benefits for your business. It can help you to establish your brand as a thought leader in your industry, it’s a great way to share news and disseminate important information, and, of course, it does wonders for your website’s SEO. But only if your blog is well executed.

It’s not enough to just add a blog section to your site and throw up a post whenever you remember to. You need to post with strategy and intention. You need to think about things like your blogging schedule and keywords.

This guide is going to help you to learn how to create a blog schedule and go into how and why you should be posting. Read on for everything you need to know.

Benefits of Having a Blogging Schedule

Now that we’ve answered the question “do I need a blog?” let’s tackle another: why should you have a blogging schedule? In fact, there are several good reasons. The first is that a blogging schedule will help you stay on track.

If you don’t have a schedule, it’s easy to forget to post or lose track of what topics you have and haven’t posted on. A blogging schedule will help you to stay organized and on point.

Your blogging schedule is also a necessary part of your overall SEO strategy. If you have a strategy, logic dictates you’ll have a schedule to support it.

How to Create a Blog Schedule

How often should be uploading a new blog post to your website? Here’s the thing, there’s really no such thing as too many blogs. The more quality content you’ve got on your site, the better.

Yes, you probably want to avoid putting up more than one blog per day, but outside of this, you can be as prolific as you like. The tricky thing is coming up with enough content to fill out your blogging schedule.

How often you post will of course depend on how much content you have at your disposal. If you’ve got a big stock of blogs (or a writer who’s actively working on blogs for you) then twice a week is a good amount to aim for. 

You want to try and be as regular as possible. At least once a fortnight, but if possible, once a week is even better.

Then, you should think about what time of day and what day of the week you want to post at. Think about where and how you’re going to push your blog out on social media. For example, the best time to post on LinkedIn will be midweek, sometime before noon.

Make Your Perfect Blog Schedule Planner

Having a blogging schedule is a great way to remind you to generate fresh content, keep you accountable, and keep track of when and what you’re posting. All you need is a simple spreadsheet and you’re good to go! If you’re looking for more actionable advice for your digital marketing strategy, check out some of the rest of our content now.